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(7)In this summary you will learn
- What factors make strategic execution difficult
- What sound strategic planning requires
- What six factors are imperative for strategic execution
Why you should read Executing Your Strategy
Mark Morgan, Raymond E. Levitt and William Malek, a team with academic and hands-on experience at strategy execution, go directly to the heart of getting things accomplished. As they observe, the business scene is littered with the ruins of strategies that looked good on paper but failed the test of execution. Such failures often happen because strategic thinkers neglect project leaders. The authors clearly identify three “strategy-making imperatives” and three “project leadership imperatives,” and explain how to implement them. They explain the pivotal need to align a project’s structural elements. getAbstract believes that this book, which is generally well-written and pointed, with minimal jargon, will be valuable to any strategist or project leader.
About the authors
Mark Morgan is Chief Executive Advisor at StratEx Advisors, Inc, former Chief Learning Officer at IPSolutions, Inc. and practice director of the Stanford advanced project management program, where Raymond E. Levitt is academic director. Levitt is also a professor in Stanford University’s Civil and Environmental Engineering Department. William Malek is strategy execution officer for Strategy2Reality LLC, an independent consultant and trainer, and former CEO of IPSolutions, Inc. He was the Stanford APM Program Director from 2002 to 2006.
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