Ask Questions, Get Sales (2nd edition)
Close The Deal And Create Long-Term Relationships
Adams Media, 2004
Category:
Sales & Marketing
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(6)In this summary you will learn
- How to sell by asking questions and listening carefully to the answers
- Which six questions a good salesperson should always ask
- How interviewing will help you to achieve sales
Why you should read Ask Questions, Get Sales (2nd edition)
In this excellent short handbook, the prolific author Stephan Schiffman, widely recognized for his sales expertise, outlines his selling approach, which relies more on asking and listening than on pressuring a prospect toward a close. Schiffman says it’s time to break with traditional sales techniques. He provides a host of questions that a good salesperson should always ask, and warns you about which questions you should never ask. If you are tired of sales guides that rehash the same old song-and-dance about finding problem points and pain, and convincing the prospect to adopt your solution, getAbstract.com recommends this book for a refreshing change.
About the author
Stephan Schiffman, a corporate sales trainer, is the author of dozens of bestselling books. He is the president of D.E.I. Management Group.
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